Pop is changing – and Fuji? is pushing it forward.
With “Like!”, the artist from Madrid launches one of the most interesting singles of the moment:
a mix of italo-disco, extreme autotune and Japanese aesthetics that sounds exactly what it comes from.
It’s not conventional pop.
It’s not standard electronica.
It’s something else.
“Like!” is a rare (but impossible to ignore) hit.
From the first second, “Like!” engages the body:
- elastic and physical bass
- direct groove
- rhythm that demands movement
Here there are clear echoes of Pino D’Angiò, but the important thing happens above.
The voice does not seek to sound human.
It is processed, deformed, pushed to the limit.
It becomes texture. In an instrument. In something almost liquid.
And therein lies the key:
Fuji? turns autotune into a new form of psychedelia.
Pop bright on the outside, complex on the inside
Everything in “Like!” sounds clean. Polished. Precise.
It is what the artist himself works as high-gloss pop:
a shiny surface, without rough edges, where everything seems simple…
but underneath there are layers, details and millimetric decisions.
It is pop designed.
But not cold.
Quite the contrary.
Dancing, laughing and breaking the rules
In a scene where many proposals tend to be serious, Fuji? does something different:
introduces humor without losing sophistication.
Your goal is not to impress.
It’s something more interesting:
👉 make you dance
👉 make you smile
👉 and you don’t know exactly why it works.
This balance breaks with the dogma of traditional pop and the rigidity of certain electronic music.
The sound of a changing scene
What Fuji? is doing does not happen in a vacuum.
He is part of a new generation in Madrid where the emotional, the digital and the experimental coexist.
In that context, he connects with artists like Rusowsky, but his proposal goes in a very specific direction:
to take pop into a more liquid, more artificial and freer territory.
Super Sweet and the next step
“Like!” is the fourth preview of Super Sweet, their new album, which arrives April 17 via Coequipier Records.
And everything points to it being his most ambitious project:
- funk
- disk
- R&B
- hip-hop
- references to J-pop
All mixed without hierarchies.
No clear limits.
A pop that does not want to be eternal
There is an idea that runs through everything Fuji does:
nothing is permanent.
His music works as an instant:
- see
- impact
- disappears
This sensibility connects with the Japanese aesthetics of the ephemeral, but brought to the current digital language.
A pop that does not seek to last forever.
Just capture the perfect moment.
Why you should listen to it now
Because it is at that point where everything starts to happen:
✔ different sound
✔ clear identity
✔ current proposal
✔ zero worn formulas
And because if you’re interested in where pop is going,
this matters.
Fuji? is not following trends.
It is building one.
And “Like!” is probably one of the first clear clues as to what 2026 is going to sound like.
